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Chit-Chat: Becca (Part 2)

Becca Acheampong Museke Sugar EKB Records
Part 2 of the interview with Becca
Check out Part 1 here

Museke: What challenges do you face in the Ghanaian music industry?
Becca: When you get into the industry, what you need to know is that many people are watching you. You should be very vigilant, because you are considered a role model. The positive side is you get inspiration, people praise u, they like the work you do, you r encouraged, and you get the opportunities to do things
Because people are watching you, it gets really hard for you to do things that you wanna do. You should be careful. People will be talking about various things and spreadin rumours. It comes like that. The negative things and downfalls, they encourage me to work harder. There are always gonna be haters, they are like critics, they inspire you to work harder. I take criticism in a positive way.
You must find the right people and you’ll be okay.
For piracy, selling CDs is a bit hard. It is left for singers to come together and educate ourselves. We need to know how to deal with these things.
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Museke: What is your take on payola?
Becca: Paying people to play your music has been going around everywhere. That’s another thing altogether. It’s part of the system, but it’s improving now. Some people don’t wanna take your money but will play it. There are negative and positive people. People tune in and want to listen to some great music.

Museke: What is in the future of your (Ghanaian) music?
Becca: I wanna go as high as can go. I want be out of and in the music industry at the same time. I want to set up something, maybe a school for upcoming singers. I want to do amazing things with amazing people. It’s just the beginning for me. For my next album, I want to look at things that relate to people, things that go on in life, and come out with a much more mature album.

Museke: I heard you are working on a song with Keisha White?
Becca: Yeah Keisha White, the song is called I believe. We are expecting her in Ghana on the 22nd of April.

Museke: There are a number of questions from your fans that I collected
Fan question - In ‘U lied to me’, the lyrics goes like Circles, got you circled and then it gets to a part where it says you come along and took advantage ….. what is there?

Becca: You come along and took advantage with a vintage act of age. It is about
romance, coming in with roses, wine, like wine made in 1984. (You mean 1894). Yeah, 1894, I said 1984 because it is my birth year (Laughter).
You know, old type romancing. The romantic act, chocolate, vintage kissing, all those things. What our forefathers used to do.

Becca Acheampong Museke Sugar EKB Records

Museke: Fan question - How about still a geezer?
Becca: Still a geezer, G E E Z E R. It means a man who is behaving like a child, the line talks about growing up and being a man.

Museke: Fan question - How are people to responding your songs in your local language compared to your English songs?
Becca: ‘U lied to me’ came out first and was played for 6 months, people really accepted the English part of my songs and are gradually catching up with the Twi ones. As long as they hear your voice and love it, even if you do a song in French, they’ll still love u.

(She speaks some French in an actual Francophone accent)

Museke: Eish, I didn’t know you could speak French
Becca: I am learning French for the movie, it is part French and English.

Museke: Fan question - Samini is winning our sexiest African male musician poll on museke.com. Will you (consider) dating him?
After a few answers and corrections, we settle on this
Becca: It takes a while for me to like someone and since I haven’t thought about it, I can’t answer it. I am taken so it’s not applicable. I am seeing someone. As an artiste, u give so much away but this is private info.

Museke: What musicians would you like to do songs with?
Becca: John Legend, Kojo Antwi, Kwaw Kese, Charles Amoah – I like him, he’s mature and old, there’s something about him that’s just interesting. Also Miriam Makeba. I didn’t say I wanted to pass by Beyonce or leave her in my wake like was said in Sankofa magazine. It’s not a race (life), everyone is unique.

We happen to talk about Nigeria
Becca: Love Naija, it’s beautiful. I can’t wait to go again.

Becca Acheampong Museke Sugar EKB Records

Museke: How was it like recording with Hugh?
Becca: It was brilliant, he is a great mentor. He is so focused on his work. It’s like a disease, it infects you.

Museke: You are becoming a face of new-age Ghanaian music. Any plans to use your image in selling? Modeling? Adverts? Are some lined up?
Becca: Time would tell, the opportunities have been coming. I am waiting for the right one, the one I feel I wanna do, etc.

Museke: How can Ghanaian music expand and sell outside?
Becca: We haven’t started promoting there in Nigeria especially, but would be working there a lot. There is so much music in Ghana that is good, but we need to work on the originality. They (people) don’t wanna hear someone like Jay-Z, or Beyonce. Even if it is Adidas, it has to be a new brand of Adidas. We need some great marketers, there are some really good songs in Ghana that haven’t been able to cross the border. Ghanaians have this mentality, there are particular types of songs we wanna hear.

Museke: What about the great songs in Ghana that are struggling to succeed in Ghana?
Becca: It’s hard for you to do new types of music here. It’s the strategy, the way that you market urself. Apart from God, and the spirit behind it, the music, it has to be well-marketed. It has to be a new flavor, but not too over the top.

Museke: How does it feel to be one of the major female artsistes in the country?
Becca: You have to put so much effort, and it is challenging. There is also stigmatization when it comes to female artistes in the industry. I work extra hard. It includes jogging, everything. I go to the gym, and burn calories. I eat everything but I eat healthy. I love chicken, fried chicken especially

Museke: What’s your favourite food?
Becca: Fufu. I will eat it in the evening, can eat it at midnight and still not gain weight because I take care of herself.

Museke: Do you have any present engagements and works other than music? What is your normal day like?
Becca: I am a child care education worker. I wake up in the morning, go jogging, go to the gym; treadmill for an hour, do tummy exercises, etc. I then listen to music or watch musicals, and then do vocal training with my vocal teacher.

Museke: Do you have a website?
Becca: It’s on the way.

Museke: Give us your Parthian shot.
Becca: I love you all, stay focused. Whatever you wanna do, do it well. You are unique in your special way.

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